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Early Access

Ties and Pocket Squares


Designed in Stockholm,
Crafted in Italy

Explore our new collection of ties and pocket squares, which brings together contemporary design from Stockholm, Sweden and the finest craftsmanship from Como, Italy. We source the highest quality fabrics and partner only with the best makers in the business. Add a small pop of color or make a statement — it’s your choice.

Pre-order now to get in on our first shipment to Europe and the United States.

The Perfect Match

It has never been easier to add personality to your suited up look. Each of our tie designs comes with a matching pocket square for a classic choice. Or mix and match based on your preference — remember, personality is in the details.

Shop the look

Details and Design

We pay homage to the menswear tradition of details and craftsmanship in our designs — never compromising quality, cut, form, or texture.

Choose from a curated selection of knitted silk, linen, and cotton ties, or explore our woven designs: 3 or 7 folded, each untipped and hand-rolled. All are easily paired with a pocket square of your choice.

Browse all ties and pocket squares

Celebrate a Moment

We are a disruptive and innovative movement in lifestyle goods. We are obsessed with the power of a moment. Certain brief experiences can elevate us and change us — and we want to you look good and feel good when they do.

Join us in creating once a day moments, defined by you.

A Classic in the Making

Under the creative direction of Karin Lundholm, sophisticated minimalism, bold decisions, and perfect cuts come together to form once a day. Our creative studios in Stockholm, Hong Kong, and New York City have their fingers on the pulse of the latest in fashion, art, culture, and design, along with a deep understanding of timeless tradition.

Explore the Winter 2019 collection